The following sites offer free and enhanced listings for your business. You never know how your customers are going to find you and the more places you are, the more likely you will be found. Find a Shipping Store Local Yahoo Google Hot Frog Match Point Merchant Circle Local.com Yellow Pages Superpages Yelp Yellowbot Switchboard [...]
All Are Welcome to a Free Listing All mail and parcel stores are welcome to a free listing on www.findashippingstore.com. The site has been redesigned and is now editable by the store owner for complete accuracy. Join AMPC at any membership level, including the Associate free level and you will be listed on this site [...]
I don’t think that social media is for teenage girls anymore: http://bit.ly/BxRN6 Please consider using this powerful, effective, and inexpensive marketing media for your business. If you do it right, you will make more money. This book will help you do it right: http://crushitbook.com/ For an excellent examples of how it is done for a [...]
Many stores have found the use of a flat screen with a slide show to promote their products and services to be effective in-store marketing. The TV is usually placed behind the counter for customers to watch while their packages are being processed. Some stores have gone so far as to remove all the other [...]
I ran across this interesting survey about the future of successful marketing on the MarketingProf.com web site: http://bit.ly/4rh521 If you are not doing an email marketing program like Sudden Values (an AMPC Resource), please consider doing it yourself with a Constant Contact , Emma, or MailChip service. Not only do you effectively market to your [...]
Customer Lady Frugal: You charge 11 cents more for stamps that the post office! Your mailing and shipping rates are almost double those at the post office – that’s outrageous – maybe even illegal. This is outrageous!! Store Owner: Ma’am, I don’t sell stamps here. I don’t sell shipping, boxes, bubble-wrap, peanuts, or faxes. Those [...]
I even hated the sound of the word. For me face-to-face networking has been akin to a root canal or going to the DMV. I just do not want to interrupt people, burst in, or my worst fear, say something stupid; I would fear that I would have absolutely nothing to say. I’ve always been [...]
How many of you have heard a store owner say, “I’m not a salesperson?” Have you said it yourself? What do you supposed that means: to be or not to be a salesperson? The typical picture we get of a sales person is that of the late, great pitchman Billy Mays or the Shamwow guy. [...]
For those of you who do email marketing (and this should be all of you) there are some things that may be of interest to you. Number one is that (according to the Direct Mail Association) the ROI for email marketing is over $40. That means that for every $1.00 you spend on email marketing, [...]
We all know that the best advertising is word of mouth. Referrals and testimonials by far work the best. We trust our friends and relatives to be honest in their recommendations. After all, we will be seeing them again. A portion of a chart from www.emarketer.com from a survey done by Lightspeed Research is reproduced [...]
